Coconut Rough Protein White Chocolate Bar - Coconut Rough (100g) NEW FORMULA

Fuel up with our low carb, keto friendly, protein packed White Choc Coconut Rough. Gluten free, no added sugar and packed with flavour to support your healthy lifestyle!

WHY DID YOU CHANGE FORMULA

Due to an ongoing global shortage of cocoa beans, we’ve been faced with significant supply chain challenges and can no longer secure enough cocoa beans to continue to make our original formula. In order to maintain the availability of our protein chocolate bars, we made the decision to transition from cocoa butter to a sustainably sourced vegetable fat that not only maintains the creamy, melt-in-your-mouth texture that Vitawerx is known for but also brings its own unique benefits that align closely with cocoa butter.

Cocoa butter is prized for its smooth texture and high stability, which makes it perfect for chocolate. Our new fat was chosen because it closely mimics these properties, providing the same luxurious feel, shine, and snap. Like cocoa butter, it remains solid at room temperature, doesn’t interfere with flavour, and maintains the structure of our chocolate—qualities that are crucial for both the taste and quality you expect from Vitawerx.

Additionally, this specific fat has been carefully refined to ensure it’s neutral and free from typical seed oil concerns. Unlike many processed oils, it’s stable and doesn’t oxidise easily, keeping our bars fresher for longer without added preservatives. This choice allowed us to maintain our commitment to quality without pushing prices too high—if we had continued with cocoa butter amid the shortages, prices would have surged to around $18 per bar.

This change allows us to secure a more reliable supply of quality fats while also reducing our environmental impact. We know change can be difficult, but we believe this updated formulation will allow us to continue providing our customers with the delicious, nutritious choc treats they love. We hope this insight helps, and we’d love for you to give the new blocks a try! Your feedback is invaluable to us, and we’re committed to continuously delivering high-quality products that you’ll enjoy.